Congratulations to the first group of students to graduate from the GW School of Business Sports Philanthropy Certificate Program this October! The inaugural cohort of students comes from around the globe and represents organizations from Major League Baseball and the National Football League to individual athlete foundations and sport for development programs. The program just welcomed its second group of students who spent several days at The George Washington University networking with students and faculty prior to beginning the 12-week online program.
This certificate is the first ever academic program in the field of sports philanthropy. The program offers a ground-breaking curriculum tailored to the unique needs of those who work for professional sports teams, leagues, athlete foundations, sport-related companies with an emphasis on corporate social responsibility, nonprofits using sports for social good and those looking to enter the field.
As part of the program, student can expect to:
- Find out what makes sports philanthropy unique
- Know how to develop a clear and focused mission
- Recognize the key components of a successful strategic plan
- Build skills for developing programs that meet organizational goals and have deep impact
- Understand how to identify and secure potential partners for effective collaboration
- Learn different assessment methodologies and know how to collect, analyze, and use data effectively and efficiently
- Develop skills to market and gain recognition for programs
- Discover unique assets and be able to creatively leverage these for marketing, funding, programming or other purposes
- Find out legal risks and liabilities associated with the unique culture of sports
- Hear from experts who offer new and innovative ways to obtain funding for programs
- Identify successful models of board governance and management
- Interact with other students to share ideas and learn new approaches to challenges and opportunities
For more information about the GW Sports Philanthropy Certificate, please visit www.gwusportsphilanthropy.com or contact Alisha Greenberg at sportsphil@gwu.edu or 301-657-9379.
The next program will run from April 30, 2014 – September 30, 2014. Registration will be open from December 9, 2013 – April 9, 2014.
